Holiday booking numbers nearly quadrupled between April and May, according to new data from an online booking specialist.
The figures, reported by an independent accommodation booking platform, eviivo, increased 276% from 1 st April to 6 th May, as British holidaymakers want to travel closer to home in light of the coronavirus pandemic.
The public is showing signs of sticking to social distance guidelines during their stay, with vacation rental bookings, which tend to be self-sufficient and are secluded exclusively from other guests, reporting the biggest spike.
In just over a month, these properties saw a 716% increase in bookings – more than three times the number of hotel bookings, which also reported a 216% increase.
Nearly six in ten (59%) bookings are for late August vacations, showing that many vacationers hope to sample a slice of summer during their chosen vacation.
Despite the encouraging wave of bookings in the past month, eviivo reports that demand is still only 28% of total bookings in the same period in 2019.
Paul Saxby, marketing director at eviivo: “With the uncertain times we are in, it is really encouraging to see positive bookings increase. There may be light at the end of the tunnel for British holiday makers, whom I am sure many will long for a vacation like never before.
“It’s interesting to see the spike in vacation rental bookings, probably because they allow guests to follow distance counseling. With the beauty standards supported by contactless check-ins and the ability to make bookings automatically; the owners of property most adaptable to this measure is more likely to attract guests to their selected accommodation. ”