Research has revealed that nearly a third of Brits haven’t cleared out their bathroom in over a year, with old toothbrushes topping the list of items lurking in the cabinet.
Commissioned by UK manufacturer, Mira Showers, the study has found that householders are also hoarding out-of-date medicine (23 per cent), used razor heads (20 per cent) and gifted toiletries (37 per cent) in their bathroom cabinets.
Many UK adults often put off having a bathroom blitz or push it to the bottom of their to-do list, compared with nearly two-fifths who regularly clear out their kitchen cupboards at least once a month.
When it comes to finding advice on how to clear-out your bathroom, surprisingly, a fifth of Brits still turn to their mum for guidance, followed by Google and the ever-popular Mrs Hinch, an Instagram cleaning sensation.
Emma Foster, marketing director at Mira Showers, said: “Our research has shown that people tend to end up with aging items in their bathroom cabinets because they inadvertently ignore the bathroom space when having a a big clear out.
“We’re calling on the nation to visit our website to watch our handy video full of fun ideas and tips for a clear out.”
The research was commissioned to launch Mira Showers’ “Great British Bathroom Blitz” campaign, to enter a Facebook competition to be in with a chance of winning a new shower.
Top 10 items lurking in bathroom cabinets:
1. Used spare toothbrushes – 59%
2. Half used / empty products – 38%
3. Gifted toiletries such as soap and aftershave – 37%
4. Hotel miniatures/freebies – 27%
5. Stockpiled products that were on offer at the time of purchase – 27%
6. Out-of-date medicine – 23%
7. Random flossing sticks – 21%
8. Used razor caps/heads – 20%
9. Hair bobbles – 20%
10. Pumice stone exfoliator – 19%